Shouldn't it be simpler and cheaper to sell your own home? Can't software do what agents do, but in just a few clicks? Yes and yes. Akord lets you list, offer, and close all on one digital platform—without expensive brokers getting in the way. Akord's co-founders came to me with an idea, a rough logo, and some basic UI. I was brought in as the #3 to create the brand identity from scratch, contribute to product strategy and design, lead visual and copy direction across communication channels, pitch investors, and build a growth marketing engine. Akord is currently angel-funded, feature-complete, and transacting in Texas.